what we build
Operational systems that work for you
Every engagement starts with understanding how your team actually works — then building systems that fit. Below is what most small real estate teams need. If yours is different, we'll scope it together.
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Stop losing deals in the handoff.
For most small teams, the space between accepted offer and closed transaction is where things quietly fall apart. Deadlines get missed. Clients go silent for too long. Agents are doing transaction coordination on top of everything else — and it shows.
This engagement builds the end-to-end system that makes your transaction process consistent, professional, and completely off your agents' plates.
What we build: — A step-by-step transaction workflow from contract to close — Checklists and templates for every stage — Client communication frameworks so nothing falls through the cracks — A training guide your admin or TC can follow independently
Right for you if: Your team is closing deals but the process looks different every time. You've hired or are considering hiring an admin, but there's nothing documented for them to follow. Your agents are doing their own coordination and it's costing them time they should be spending in front of clients.
Starting estimate: $2,250 – $5,250 Final scope based on team size and transaction volume.
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Show up like the business you're building.
Client appreciation events, team trainings, open houses, broker opens, community gatherings — events are one of the highest-visibility things your team does. They're also one of the most chaotic to execute without a system behind them.
This engagement builds a repeatable event framework so your team can plan and execute polished events without starting from scratch every time.
What we build: — A master event planning framework adaptable to any event type — Run-of-show templates and day-of checklists — Vendor coordination guides and communication scripts — A post-event debrief process so you improve every time
Right for you if: You're hosting events but the planning process is stressful, inconsistent, or entirely on one person. You want your events to feel intentional and professional — not thrown together. You're ready to build something your team can run without you micromanaging every detail.
Starting estimate: $1,200 – $3,000 Final scope based on event complexity and frequency.
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Consistent marketing without the chaos.
Most small real estate teams have a marketing problem that isn't actually a creativity problem — it's a systems problem. Content doesn't go out consistently. Listing marketing gets done differently by every agent. The brand looks different depending on who posted last.
This engagement builds the operational backbone that makes your marketing consistent, on-brand, and executable by whoever owns it on your team.
What we build: — A content calendar framework built around your team's capacity — Listing marketing workflows from photography to post — Brand execution guidelines your team can actually follow — Templates and tools that remove the guesswork
Right for you if: Your marketing is inconsistent — sometimes great, sometimes nonexistent. You don't have a dedicated marketing person but someone on your team owns it part-time. You want your brand to look intentional and professional without hiring a full-time marketing coordinator.
Starting estimate: $1,800 – $4,200 Final scope based on current tools and team capacity.
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If it happens in your business, it can be systematized.
The three services above cover what most small real estate teams need first. But every business has its own moving parts — onboarding new agents, managing referral pipelines, tracking vendor relationships, handling team communications, running a rental portfolio alongside sales — and any of them can become a source of chaos without the right system behind it.
If you have a process that's running on memory, gut instinct, or a single person who just knows how it works, that's a build opportunity. We'll scope it together, build it to fit your team, and hand it off fully documented and trained.
There's no standard price for custom work because there's no standard scope. What there is: a clear proposal before anything starts, so you know exactly what you're getting and what it costs.
What we can build: — Agent onboarding and offboarding systems — Referral and lead tracking workflows — Vendor and contractor management processes — Internal team communication frameworks — Rental or property management overlays — Anything else that lives in someone's head and needs to live in a document
Right for you if: Your team has a process that only works because one person holds all the knowledge. You're growing and need things documented before they break. You've thought "we really need a system for this" and never had time to build it.
Pricing: Scoped individually. Let's talk first.